Name: Service Management and Marketing: Managing the Service Profit Logic
Brand: Wiley John + Sons
SKU: ID11999535

Service Management and Marketing: Managing the Service Profit Logic

8.49 EUR

Ein praxisnahes Buch, das die Service‑Profit‑Logic in neue Dimensionen führt: Es verbindet Marketing, Operations und Kundenbindung zu einem ganzheitlichen Erfolgsmodell für Dienstleistungsunternehmen.

Gesponsert

Service Management and Marketing: Managing the Service Profit Logic

Medimops DE

Verwendetes Produkt

8.49 EUR

13-07-2026 04:38:07

Service Management and Marketing: Managing the Service Profit Logic

Service Management and Marketing: Managing the Service Profit Logic

Ähnliche Produkte

Managing, Marketing, and Maintaining Maritime and Coastal Tourism (Advances in Hospitality, Tourism, and the Services Industry)

Digital Marketing Strategies for Tourism, Hospitality, and Airline Industries

Advanced Digital Marketing Strategies in a Data-Driven Era (Advances in Marketing, Customer Relationship Management, and E-services)

Managing Public Relations and Brand Image through Social Media

Strategies and Tools for Managing Connected Consumers