Name: The Relationship Between Cross-Media Usage and Brand Recall: A Test of Customer Engagement with Print and Digital Magazine Advertisements
Brand: Gabriela Sosa Lamarche
SKU: ID12795874
Availability: InStock

The Relationship Between Cross-Media Usage and Brand Recall: A Test of Customer Engagement with Print and Digital Magazine Advertisements

39.90 EUR

Untersucht, wie Print‑ und Online-Magazinwerbung zusammenwirken, um die Markenbekanntheit zu erhöhen, indem sie Konsumenten über verschiedene Medienkanäle ansprechen und deren Erinnerungsleistung messen.

Gesponsert

The Relationship Between Cross-Media Usage and Brand Recall, Fachbücher

Galaxus.de

39.90 EUR

13-05-2026 12:12:08

The Relationship Between Cross-Media Usage and Brand Recall: A Test of Customer Engagement with Print and Digital Magazine Advertisements

The Relationship Between Cross-Media Usage and Brand Recall, Fachbücher

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