Foundations of Marketing by Jobber, David
Dive into the fifth edition of Foundations of Marketing, where classic principles meet modern tactics in concise chapters on segmentation, branding, pricing, and digital strategy, perfect for building core expertise.
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| Brand | McGraw-Hill Inc.,US |
| ASIN | 0077167953 |
| ISBN | 0077167953 |
| MPN | 42775259 |
| EAN | 9780077167950 |
| Edition | 5th edition |
| Height | 198 mm |
| Imprint | McGraw-Hill Education |
| ISBN | 9780077167950 |
| Languages | English |
| Publication date | 16 Mar |
| Spine width | 19 mm |
| Weight | 720 g |
| Width | 262 mm |
