Principles and Practice of Marketing by David Jobber, Fiona Ellis-Chadwick...
Discover fresh insights in the eighth edition of Principles and Practice of Marketing, where cutting‑edge theory meets actionable tactics, detailed case studies, and step‑by‑step strategies for navigating today’s dynamic markets.
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| Brand | McGraw-Hill Inc.,US |
| ASIN | 0077174143 |
| ISBN | 0077174143 |
| EAN | 9780077174149 |
| Edition | Eighth edition |
| Height | 199 mm |
| Imprint | McGraw-Hill Education |
| ISBN | 9780077174149 |
| Languages | English |
| Number of pages | 813 |
| Publication date | 16 Mar |
| Spine width | 38 mm |
| Weight | 1468 g |
| Width | 262 mm |
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