The W. Chan Kim and Rene Mauborgne Blue Ocean Strategy Reader
16.99 GBP
Explore timeless insights on creating uncontested market space with the Blue Ocean Strategy Reader, a concise collection of W. Chan Kim and Renée Mauborgne’s seminal articles that reveal how to innovate beyond competition.
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The W. Chan Kim and Renee Mauborgne Blue Ocean Strategy Reader : The iconic articles by bestselling authors W. Chan Kim and Renee Mauborgne
WHSmith
11-06-2026 04:24:37
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