Contagious Why Things Catch on
Explore Jonah Berger’s science of buzz as he explains how word‑of‑mouth, social currency, and emotional triggers turn products and ideas into contagious sensations that shape culture and drive consumer behavior.
Share: ![]()
![]()
![]()
![]()
![]()
![]()
Powell's 
BOOKSAMILLION.COM Related products
Contagious : Why Things Catch on
28.99 USD
